Is stepping into your highest vision the key to unlocking both success and deep fulfillment?

Luxury, vision, and unapologetic self-expression—this week on The Unperfected® Pod, I sat down with the brilliant Simona Vateva to talk about what it truly means to step into your highest vision. Simona is a powerhouse—an entrepreneur, marketing strategist, and luxury brand consultant who helps visionary women build businesses that feel expansive, aligned, and wildly successful. But her story isn’t just about business; it’s about personal evolution, trust, and breaking free from societal conditioning.

Simona always knew she wanted to be a CEO—yes, even as a child. Watching her entrepreneurial father, she was drawn to leadership, marketing, and personal development at an early age. She climbed the corporate ladder, earning top honors in business and marketing, but when she became pregnant, life threw her a curveball—she was laid off.

Instead of retreating, she doubled down. With only her car to her name, she sold it, took the money, and built a wildly successful product business, scaling it to half a million pounds in just four years. That success led to consulting opportunities where she helped brands generate over £20 million in revenue. But then, another pregnancy, another pivot. Simona felt the pull toward something deeper, more soulful. She realized that traditional marketing strategies didn’t always translate when working with coaches, healers, and creatives. And so, she stepped fully into her calling—helping women create luxury brands that are both wildly successful and deeply aligned.

One of the most profound takeaways from our conversation was Simona’s perspective on alignment. She shared how burnout isn’t just about working too hard—it’s about working out of alignment. When we force ourselves into strategies that don’t fit, ignore our desires, or follow the “shoulds,” we drain our energy. The antidote? Desire.

“When we really tap into our bold vision and start operating out of pure alignment and desire, we create not just success—but a movement.” - Simona Vateva

She encourages women to follow what makes them feel alive. Not what seems logical. Not what others say is the ‘right’ path. But what truly lights them up. Because when you build a business from that space, you don’t just create success—you create a movement.

Luxury, according to Simona, isn’t about price tags. It’s about deep, intentional artistry. It’s about crafting experiences that feel extraordinary, whether that’s the feeling of sipping your morning coffee in silence or designing a high-end, bespoke brand experience. It’s about defining luxury on your terms—unapologetically.

She challenges women to stop watering down their brilliance to fit a mold and instead embrace their visionary nature fully. Whether you’re a coach, healer, or creative entrepreneur, your brand isn’t a commodity—it’s an art form. And when you treat it as such, you step into the kind of leadership that attracts the right clients, the right opportunities, and a business that feels as good as it looks.

If you’ve been playing small, dimming your light, or waiting for ‘permission’ to go all in on your boldest vision, let this be your sign.

Let’s do this, together.

Connect with Simona!

Website: https://visionaireatelier.myflodesk.com/thevisionaryedit

Instagram: @iamsimonavateva

Facebook: https://www.facebook.com/simona.vateva/

Linkedin: @Simona Vateva

Take care of yourself and there for each other!

XO, Brooke Jean